Safety Meets Style: the 2023 Ford Puma

Published Date: 13th Mar 2023

New 2023 Ford PumaThe Ford Puma is a highly-regarded car in the UK automotive market, having won multiple awards since its release in 2020. Its sleek and stylish design, complete with an aerodynamic body and bold front grille, stands out on the road. Inside, the spacious and comfortable cabin has features to enhance your driving experience, such as a user-friendly infotainment system with smartphone integration and voice recognition. The car's fuel-efficient EcoBoost engine options deliver impressive performance with responsive and agile handling making it a pleasure to drive on both urban streets and winding country roads. Safety features, including lane departure warnings, automatic emergency braking, and blind spot monitoring, are standard.

In addition to its design and performance, the Ford Puma is also eco-friendly and sustainable. Its production process includes using recycled materials, reducing its environmental impact. The EcoBoost engine options offer excellent fuel efficiency, reducing emissions and saving on fuel costs. The car also has a low carbon footprint, making it an excellent choice for eco-conscious car buyers.




The Ford Puma has received positive reviews from automotive journalists and consumers alike, and it has won several awards, including 2020 What Car? Car of the Year award for Best Small SUV. The future of the Ford Puma looks bright, with plans for updates and redesigns in the works. The car is expected to continue to significantly impact the UK automotive market thanks to its combination of style, performance, and eco-friendliness.

If you're in the market for a new car, the Ford Puma is definitely worth considering. Its stylish design, impressive performance, advanced technology, and eco-friendly features make it a great choice for those who want a car that ticks all the boxes. As the eighth best-selling car in the UK in 2022, the Ford Puma is a strong contender in the automotive market.


  • The Ford Puma was released in the UK in 1997 as a two-door sports coupe.
  • The car was well-received for its sleek design, agile handling, and impressive performance.
  • In 2000, a limited edition racing-inspired version of the Puma was released, called the Ford Racing Puma.
  • Despite being discontinued in 2002, the Ford Puma remained a cult favourite among car enthusiasts in the UK.
  • In 2020, the Ford Puma was reintroduced as a compact crossover SUV focusing on sustainability and eco-friendliness.
  • The new Ford Puma boasts a stylish and aerodynamic design, a spacious cabin with advanced technology features, and impressive fuel-efficient EcoBoost engine options.
  • The car has won several awards, including 2020 What Car? Car of the Year award for Best Small SUV and the 2021 Sports SUV of the Year award for the Ford Puma ST.
  • The Ford Puma's production process includes using recycled materials, reducing its environmental impact and making it a great choice for eco-conscious car buyers.
  • The Ford Puma's appeal to a diverse range of consumers makes it a strong contender in the UK automotive market.


The latest Ford Puma 2023 - let's take a look at some of the technology available on the New Puma:


The Ford Puma is a compact SUV that has been designed to provide an enjoyable driving experience with innovative features to enhance your journey. Here’s a look at the driving experience you can expect from the latest 2023 Ford Puma.

Selectable Drive Modes:

The Ford Puma comes with Selectable Drive Modes, which allow you to personalise your driving experience. You can alter the throttle response, steering, and gear-change behaviour to match your driving style. There are five modes to choose from Normal, ECO, Sport, Slippery and Trail. Key information is displayed via the 12.3” digital instrument cluster, which changes between unique colour themes according to your selected drive mode.

Ford Co-Pilot360:

The Ford Puma also comes with Ford Co-Pilot360, an impressive set of assistance technologies working together to help manage acceleration, braking, and steering. These include Adaptive Cruise Control, Pre-Collision Assist, and Evasive Steering Assist, all keeping a watchful eye on the road ahead, alerting you to potential hazards.



Adaptive Cruise Control:

Adaptive Cruise Control automatically adjusts your cruise control speed based on the vehicle ahead. The system can recognise speed signs and adjust your cruise control speed accordingly. Simply enter the desired speed and distance from the vehicle in front. Adaptive Cruise Control will automatically maintain the set distance if traffic conditions do not allow travel at the desired cruising speed.

Evasive Steering Assist:

Image of the Ford Puma InteriorIn emergencies, Evasive Steering Assist helps you steer around stopped or slower vehicles to avoid collisions. The system uses radar and a camera to detect slower-moving and stationary vehicles ahead and provides steering support to help you avoid a vehicle if a collision is imminent. The technology activates if there’s insufficient space to avoid a collision by braking and you initiate evasive action.

Wrong Way Alert:

The Ford Puma also has a Wrong Way Alert system, which uses a forward-facing camera and information from the navigation system to detect if you’re driving against the direction of traffic. The system delivers visual and audible warnings if you drive the wrong way, allowing you to stop and take the necessary action.

Parking Made Easy:

The Ford Puma also makes parking easy with its rear-view camera, which shows what’s behind you on a screen built into the centre console. The system displays virtual lines to help you park into the smallest of spaces and activates automatically when you select reverse gear. Active Park Assist is also available, which can identify a suitable parking space and automatically steer you in and out of spaces.

LED Headlights:

The Ford Puma’s LED headlights deliver a precise and intensely bright light beam pattern, which includes unique, signature design LED daytime running lights, as well as static cornering lights to illuminate the inside of a corner when you turn the steering wheel beyond 30 degrees.

Blind Spot Information System:

Finally, the Blind Spot Information System uses RADAR sensors to see vehicles that may be hidden in your blind spot. They’re situated on either side of your Puma and alert you with an orange light clearly displayed in the side door mirror.




If you're in the market for a new car, the 2023 Ford Puma is definitely worth considering, especially if you're looking for a car that's packed with innovative features designed to enhance your driving pleasure. With Selectable Drive Modes, Ford Co-Pilot360, Adaptive Cruise Control, Evasive Steering Assist, and Wrong Way Alert, you can rest assured that you're always in control and safe on the road. The Puma also offers easy parking with the rear-view camera and Active Park Assist, while the LED headlights and Blind Spot Information System provide added safety and visibility. Check out one of the best UK online car suppliers, UK Car Discount, for the best deal on a new Ford Puma.